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What Data About You Does Facebook Have?

Updated: Jul 1, 2023

In today's digital age, social media platforms have become an integral part of our lives. Among these platforms, Facebook has emerged as a global giant, connecting billions of people worldwide. However, as users, it's important to understand the extent of the personal data that Facebook collects and how it is utilized. In this article, we will explore what information Facebook gathers about its users, how you can check what data they have, and what steps you can take to control and protect your privacy.

What does Facebook Know about you?

How much does Facebook know about you?

Facebook collects an extensive amount of data about its users. This includes your profile information, such as name, age, gender, and location. Additionally, it tracks your interactions on the platform, including the posts you like, the pages you follow, and the groups you join. It also collects information about your device, such as the type of device you use, operating system, and IP address. Furthermore, Facebook gathers data from external sources, including websites and apps that use their advertising tools, which enables them to build a detailed profile of your interests and online behavior.

How to check what data Facebook has about you

Facebook provides a feature called "Download Your Information" that allows users to view and download their data. To access this feature, go to the Facebook Settings menu, click on "Your Facebook Information," and select "Download Your Information." Here, you can choose the specific data categories you want to download and receive a copy of your information, including posts, photos, videos, messages, and more.

How does Facebook get information about you?

Facebook gathers information about you through various means. Firstly, you provide them with data directly when you create an account and fill out your profile. Additionally, Facebook tracks your activity on the platform, including likes, comments, and shares. They also collect information from third-party websites and apps that use Facebook's tools, such as the Facebook Pixel, social plugins, or Facebook login feature. This enables them to receive information about your online activities outside of the Facebook platform.

What does Facebook do with the information it collects about you?

Facebook utilizes the data it collects to personalize user experiences, including the content you see in your news feed and the ads you encounter. They also use this information to improve their services, conduct research, and develop new features. Moreover, Facebook shares some of the collected data with advertisers to help them target their ads effectively. It's worth noting that Facebook takes measures to protect user data and claims to prioritize user privacy.

Can you stop Facebook from tracking you?

While Facebook tracks user data, there are steps you can take to limit the extent of their tracking. One method is by using a Virtual Private Network (VPN). A VPN encrypts your internet traffic and routes it through a server located in a different location, making it more challenging for Facebook to track your online activities. However, it's important to note that using a VPN may impact your overall internet speed and may not completely stop Facebook from gathering certain types of data.

How to control what Facebook knows about you

Facebook provides various privacy settings that allow you to control what information is visible to others. You can manage your privacy settings by going to the Facebook Settings menu and selecting "Privacy." Here, you can customize who can see your posts, control the visibility of your profile information, and manage your ad preferences. Additionally, you can review and delete specific data categories under "Your Facebook Information" to control the data Facebook retains about you.


Facebook collects a significant amount of data about its users to personalize their experiences and provide targeted advertising. While it is challenging to completely prevent Facebook from tracking your activities, you can take steps to control and protect your privacy. By regularly reviewing your privacy settings, downloading your information, and using tools like VPNs, you can actively manage what Facebook knows about you and make informed decisions about your online presence.

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